Parker McCollum

with Kameron Marlowe and Laci Kaye Booth

February 21, 2025

About The Event

Parker McCollum: Never Enough - A Country Star Here to Stay

Never Enough, Parker McCollum's highly anticipated second major-label release, solidifies his place in the country music mainstream. Following the success of Gold Chain Cowboy, this new album (released under MCA Nashville) showcases McCollum’s raw authenticity, vulnerability, and defiance, hallmarks of his distinct sound.

Produced by Jon Randall (Miranda Lambert, Dierks Bentley), Never Enough merges Parker’s Texas roots with rock and country influences, delivering a mix of honest lyrics and electric guitar riffs. Songs like the rock-infused "Hurricane" and the emotional ballad "Have Your Heart Again" highlight his musical versatility and commitment to remaining true to himself.

“I don’t write with radio in mind,” Parker says. “I just write songs that will stand the test of time.”

Country Hits and Chart Success Parker's music, inspired by legends like George Strait, Willie Nelson, and Chris Knight, blends classic country with modern sensibilities. His hit singles, including “Pretty Heart” and “To Be Loved By You”, both reached No. 1 on the country charts. His latest single, “Burn It Down,” is poised to be another career-defining hit, drawing attention for its deeply personal lyrics and moody, intense vibe.

Collaborations and Songwriting Parker has teamed up with some of country music’s finest songwriters, including Hillary Lindsey, Lori McKenna, and David Lee Murphy, while continuing to work with his Texas peers. This collaborative approach has helped evolve his songwriting style, and you can hear the growth in every track on Never Enough.

Heartfelt Performances One of the most personal tracks on the album, “Things I Never Told You,” reflects Parker’s relationship with his mother. Although he didn’t write the song, its emotional resonance made it an immediate favorite.

Currently on tour with Morgan Wallen, Parker continues to prove why he's one of country music’s most authentic voices.

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Event Dates

More Information

  • Doors
    Doors open at 6:30 p.m.

HOW TO PURCHASE TICKETS

Buy tickets at the following: 
Ticketmaster.com 
- Ticketmaster App on your mobile device.
- The Pinnacle Bank Arena Ticket Office is open on Tuesdays and Thursdays from 11:00 a.m.-6:00 p.m. and one hour before the doors open on the event day. If you have further questions, please call 402.904.5600 or email boxoffice@pinnaclebankarena.com.   

TICKET DELIVERY: Pinnacle Bank Arena tickets purchased online will be mobile delivery.

MOBILE TICKETS: Your mobile phone is your ticket. Your tickets will not be available for print or emailed to you. To access your ticket(s):  Download the Ticketmaster App or visit Ticketmaster.com on your mobile phone; log in to your Ticketmaster account and locate the order with your tickets; tap and show at the entrance into the event. Your phone will be scanned for entry and you’re in! 

View Step-by-Step Instructions: How To Access Your Mobile Tickets
Apple/IOS App - View Here
Android App - View Here
Mobile Web - View Here

Mobile Entry Is Easy
We recommend viewing your Mobile Entry tickets prior to arriving at your event. The Ticketmaster App will save your ticket(s) and will allow you to view them in the event, even if you lose internet access. See Example Here. If you're using the Ticketmaster mobile internet site instead of the Ticketmaster App, you will also be given the option to save your tickets if viewed prior to losing internet connection. 

HELPFUL HINT:  Prior to the public on sale, please go NOW to Ticketmaster.com or log into the Ticketmaster App on your mobile device to create an account or refresh your existing Ticketmaster account for a quicker purchasing experience. You can also add your ticket(s) to your phone’s “wallet.” Be sure your mobile phone has a fully charged battery.

NEED HELP WITH AN EXISTING ORDER
Need help with an existing Ticketmaster order, please visit help.ticketmaster.com for answers to frequently asked questions. If you require further assistance, sign in to your Ticketmaster.com account and click “contact us” to send an email to Ticketmaster.com.

EVOLV GATE SCREENING TECHNOLOGY

Pinnacle Bank Arena will utilize new gate screening technology. The walk-thru frictionless technology should provide a more efficient gate screening process and enhance patron safety. The arena has secured the same gate screening technology that Nebraska Athletics introduced at Memorial Stadium before the 2024 football season. 

The new gate scanners have no impact on Pinnacle Bank Arena’s Clear Bag Policy, which remains in place for all events. 

CLEAR BAG POLICY APPROVED FOR ENTRY

- Clear tote bag no larger than 12" x 12" x 6" (one tote is allowed per ticket holder)
- One-gallon clear plastic bag
- Small purses, clutches, wallets that aren't clear and no larger than 4.5" x 6.5"
To view the clear bag policy and list of prohibited items, click here:  http://bit.ly/PBApolicy. *Exceptions will be made for medically necessary items after proper inspection.

EVENT POLICIES

CAMERAS
Cell phone photos are permitted. No professional cameras or cameras with detachable lenses. No audio or video allowed.

DOORDASH
Pinnacle Bank Arena has partnered with DoorDash for mobile order pickup at concession stands! Download the DoorDash app and when you’re at the venue, open the app to order food and drinks from the concession stands. We’ll let you know when your order is ready so you can head to the pickup window and pick up your order. Don’t have the app? Scan the QR code at the venue on your seat armrest to start your order.

NO OUTSIDE FOOD & BEVERAGE
No outside food or beverage brought into the venue. 

NO WATER BOTTLES
No water bottles brought into the venue. 

NO WEAPONS
No weapons including pocket knives and tasers. No pepper spray/mace. These items will be confiscated and not returned.

ADDITIONAL RESTRICTED ITEMS
No signs. No selfie sticks. No iPads.

SEE FULL LIST OF PROHIBITED ITEMS

CASHLESS AT CONCESSION STANDS

Effective September 1, 2021, our concession stands and bars are cashless. We accept all credit and debit cards, Apple Pay, Google Wallet, Samsung Pay, and Downtown Lincoln Gift Cards.

GUEST CODE OF CONDUCT

The Pinnacle Bank Arena Guest Code of Conduct was developed for all guests attending events at our arena to enjoy the experience in a responsible manner. Pinnacle Bank Arena and our promoters ask the guests to assist us in creating an enjoyable and safe environment by:

  1. Respecting each other as well as our arena team members

  2. Consuming alcoholic beverages in a responsible manner

  3. Not displaying indecent or obscene messages on clothing

  4. Refraining from fighting, horseplay, excessive taunting or threatening remarks or gestures

  5. Not creating a disruption to the progress of the event by behavior that is unruly, disruptive, or illegal

  6. Do not throw any objects in the direction of the stage.

  7. Not accessing areas without a proper ticket, pass and/or credential or misusing tickets, passes and/or credentials

  8. Following instructions from arena team members regarding arena operations and emergency procedures

  9. Allowing each other to be free to support their team or entertainer while remaining respectful and courteous to their fellow peers, referees or opposing team fans and players

  10. Not using offensive language or obscene gestures, to include the use of such language or gestures concerning a person’s race, ethnicity, color, gender, religion, creed, disability, age, sexual orientation, gender identity/expression or national origin; or to instigate, incite or encourage a confrontation or physical assault

SPECIAL ACCOMMODATIONS

For information on accessible seating and ticketing, click here to view our Accessibility page. For special accommodations, please email boxoffice@pinnaclebankarena.com